As I have mentioned in one of my previous blogs, I am a student of Marketing and tend to think about most things through that perspective. We have a concept in Marketing Strategy called a First Mover Advantage. Before going on to the core subject of this blog, let me elaborate a bit on this concept.
In marketing strategy, a First Mover Advantage is when an organisation is the first to introduce a product in a market. It has relatively no competition(other than a few substitutes) and can enjoy good return on investment for some time by keeping prices high. The also get and advantage in a sense that they build up brand awareness and brand loyalty by the time some significant competition arrives.
Now this marketing analogy is what I would like to use to ponder on something in our normal lives. In the dynamic world of dating(much like the dynamic business enviornment today), everything is "globalised". The world has definitely become flat(no pun intended). Traditionalists(mainly women) would argue that it is always the man who should make the first move. Ask for the phone number, ask for a date, hold hands, kiss etc etc. Now on the face of it, if the same marketing stragey scenario is recreated in this situation, the man should have the traditional First Mover Advantage right? In my opinion...Not quite!
The first move is associated with various pitfalls and brickbats. Rejection(prime problem), loss of "friendship", awkwardness while meeting post the "ask out" etc etc. The only advantage is, you GET a date. Ever ask a girl out and shes not sure(girls seem perpetually unsure and confused nowadays), she will withdraw or on the extreme, freak out(grow up...Your not 13 anymore!!) But she will leave you dangling, wont say no..wont agree. I guess its a way of wielding proxy power over a person. And i am writing this from a male perspective. Hence the reference of girls. Iam sure there are a LOT of guys out there who act in the same way. Since Iam not gay and havent ever asked a guy out, I cant comment on that.:-)
Me, being a simple soul, dont understand the point of all these games. You dont want to go out, say no. If you want to, say yes. How difficult is that?? The guy, by asking the girl out, has compromised his position and is most likely to lose out. So where is the First Mover Advantage?
To end this blog, heres an insight to a lot of people out there...Guys like girls to make the first move sometimes. Try it......
In marketing strategy, a First Mover Advantage is when an organisation is the first to introduce a product in a market. It has relatively no competition(other than a few substitutes) and can enjoy good return on investment for some time by keeping prices high. The also get and advantage in a sense that they build up brand awareness and brand loyalty by the time some significant competition arrives.
Now this marketing analogy is what I would like to use to ponder on something in our normal lives. In the dynamic world of dating(much like the dynamic business enviornment today), everything is "globalised". The world has definitely become flat(no pun intended). Traditionalists(mainly women) would argue that it is always the man who should make the first move. Ask for the phone number, ask for a date, hold hands, kiss etc etc. Now on the face of it, if the same marketing stragey scenario is recreated in this situation, the man should have the traditional First Mover Advantage right? In my opinion...Not quite!
The first move is associated with various pitfalls and brickbats. Rejection(prime problem), loss of "friendship", awkwardness while meeting post the "ask out" etc etc. The only advantage is, you GET a date. Ever ask a girl out and shes not sure(girls seem perpetually unsure and confused nowadays), she will withdraw or on the extreme, freak out(grow up...Your not 13 anymore!!) But she will leave you dangling, wont say no..wont agree. I guess its a way of wielding proxy power over a person. And i am writing this from a male perspective. Hence the reference of girls. Iam sure there are a LOT of guys out there who act in the same way. Since Iam not gay and havent ever asked a guy out, I cant comment on that.:-)
Me, being a simple soul, dont understand the point of all these games. You dont want to go out, say no. If you want to, say yes. How difficult is that?? The guy, by asking the girl out, has compromised his position and is most likely to lose out. So where is the First Mover Advantage?
To end this blog, heres an insight to a lot of people out there...Guys like girls to make the first move sometimes. Try it......
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